When it comes to promoting your business,sometimes the simplest tools make the biggest impact. One of those often-overlooked tools is the tri-fold table tent. It’s not just about decoration—these little tri-folds are powerful marketing pieces that can sit right in front of your customer,delivering a message that’s impossible to ignore.
Whether you’re running a restaurant,promoting an event,or simply want to showcase special offers,a tri-fold table tent template is the way to go. And the best part? You don’t need to be a design expert to pull this off. By following a few simple steps,you’ll have a professional-looking table tent in no time.
Let’s dive in.
A tri-fold table tent is a three-sided display that can sit on tables,counters,or any flat surface. Each of the three panels serves a different purpose—think of it as a mini billboard. You can use one panel for your main message,another for images or offers,and the third for a call to action.
These tents are common in restaurants (you’ve probably seen them advertising daily specials or desserts),but they’re also used in trade shows,business conferences,and even small retail stores.
So why bother with table tents in the first place? Aren’t flyers or posters enough? Not quite. Here’s why tri-fold table tents are a game-changer for businesses:
In short,a well-made table tent will sit right in front of your customer while they’re sitting at a table,practically begging to be read. They can promote daily specials,upcoming events,or even feature new products. Whatever the case,they work—without needing a ton of effort on your part.
Let’s get into the meat of it—how to create a tri-fold table tent template that not only looks professional but also serves your marketing goals. Follow these easy steps,and you’ll be good to go.
Start by deciding the size of your table tent. The most common size for a tri-fold table tent is 4×6 inches,but you can also go for 5×7 inches if you want something bigger. You can find these dimensions in most graphic design tools or even in Microsoft Word if that’s what you’re comfortable with.
The key here is to pick a size that’s big enough to catch attention,but small enough to fit on a table without being obtrusive.
If you’re using software like Canva,Adobe Illustrator,or even Microsoft Word,create a blank document with your chosen dimensions. Set up three equal sections for each panel of the tri-fold. Remember,one side will have the front,back,and inside flap,while the other side will feature the two internal panels and the back cover.
Next,start adding your branding elements. This includes your logo,business name,and contact information. Place your logo prominently on the front panel,where it’ll be seen first.
Make sure your branding is consistent with your other marketing materials. Colors,fonts,and style should match your overall branding to create a unified image for your business.
The message is key to the success of your tri-fold table tent. Start with a catchy headline on the front panel. This is the first thing people will read,so make it count! Keep it short and to the point—something that grabs attention but doesn’t overwhelm.
For example,if you run a restaurant,your headline could be:“Today’s Specials—Only for You!” or “Satisfy Your Sweet Tooth with Our Desserts!” Once you’ve got their attention,use the inside panels to expand on your offer.
If there’s one thing that can elevate a table tent from “meh” to “wow,” it’s high-quality images. You want your customers to be instantly drawn in by visuals that match your message. Use clear,crisp images that are relevant to your offer.
For example,if you’re promoting a new menu item,make sure the food looks delicious and vibrant. Blurry or low-resolution images can make your table tent look unprofessional.
The whole point of a tri-fold table tent is to get people to act. Whether it’s ordering a dish,booking a service,or visiting a website,you need to tell your customer what to do next. This is where your call to action (CTA) comes in.
Your CTA should be direct and actionable. For instance,“Order Now and Get 10% Off!” or “Visit Us at www.addictionary.org.” Make sure it stands out by using bold text or a different color.
Once you’ve finished designing your tri-fold table tent template,it’s time to print and assemble it. You can either print it at home if you have a good quality printer or send it to a professional printing service for a more polished look.
Go for thicker paper,like cardstock,to ensure the tent stands up properly. Glossy or matte finishes can add a professional touch depending on the look you’re going for.
Carefully fold along the lines you’ve set for each panel. This might seem like a small detail,but precise folding will make your table tent look more professional and less “DIY.”
Now that you’ve got your tri-fold table tents ready to go,where should you use them? Here are a few common places where these handy marketing tools really shine:
These table tents are versatile enough to fit into any business setting,providing essential information in a compact,eye-catching way.
Creating a tri-fold table tent template is one of the easiest and most effective ways to promote your business without a hefty marketing budget. You don’t need to be a graphic designer to make it happen—just follow the simple steps outlined here. From the design process to where you’ll use them,these little tents can help your business grow.
And the best part? They’re super low maintenance. Set them up,let them do the talking,and watch how they start to boost engagement with your customers.
